Every year, Brandspark International surveys thousands of consumers to determine which brands they trust the most, over 133 different categories of Consumer Packaged Goods (CPG) and the leading market research firm has just released the 2016 Brandspark Most Trusted Awards winners. Shoppers always want to make sure they’re bringing the most reliable brands into their […]
Social Media CPG
Dove not just a Brand
Popular Brand that focuses on real beauty introduces a new product. Dove has broken many glass ceilings, when the Brand created the message that all women should love their bodies, regardless of their shape and size through a campaign that focuses on real beauty. Under the campaign for real beauty, Dove also took on the […]
Janes Family Foods — Great use of Social Media
Short humorous video commercials on YouTube works as a very good powerful social media tool that can be used to run successful campaigns. Janes Family Foods is doing just that. They have currently launched a YouTube, Twitter, Facebook and a contest web page campaign to promote their new product “Flat Jacks Chicken”.
Awesome Marketing
By: May Elajami Marketing healthy cookies to a career focused crowd. Has anyone seen a brand use a marketing technique that made you and continues to make you say “WOW, now that is a good way to be marketing a brand!” That is exactly what I said this morning on my way to the office. […]