Remember the days when you would wait for your favourite catalogue to find it’s way to your mailbox? I know I would wait for my favourites and then pour over the catalogues for days planning my next purchases. One of the catalogs we loved getting was the Canadian Tire catalogue. This year Canadian Tire not only brought back the catalogue but brought it back in a digital format unlike anything consumers have ever seen before.  In today’s world of technology, Canadian Tire is leading the way while wowing Canadians at the same time. The catalogue has been entirely reimagined! It’s a new world when it comes to catalogues.

First of all, I love that the catalogue is back. I missed it. Over the years, Canadian Tire has changed and now it has so many new products and brands in each store. Every time I flip the page, I say to myself, “Canadian Tire sells that?!”  I have been loving having the catalogue at home and flipping through the pages gaining inspiration and ideas page by page. I can sit on the sofa grab a tea and browse, or take it to bed with me at night so I can sit and shop. Wherever I am here at home, my catalogue goes with me.


Back in April Canadian Tire sent out a 200 page catalogue for the first time in 10 years. As I said, I have been loving having mine with me here at home. Did the Wow Guide arrive in your mailbox? It had over 1000 products that are perfect for spring and summer! The pages, however, have been reimagined with lots of technology built in for us technology lovers!


Canadian Tire brought the catalogue into the digital age giving us so many exciting ways to engage with the catalogue. I love my ability to ” hover and discover”. Did you know you can hover your phone over the catalogue and get digital content? Genius right!? Just use the Canadian Tire App!  It matches up the image you are hovering over with all the content you need right at that moment. There are so many things for you to find when you hover! I love that all I have to do is hover, and I get so much amazing content. The app lets you find everything you may want to know! If you have not hovered with the Canadian Tire app, you are missing out!

Here is what will WOW you:

  • You will find even more products, Yes there are 1200 in the catalogue, but there are even more online. Make sure you check them all out!
  • You get amazing how-tos! There is so much you can learn about the products and even see them in action.
  • You can not only find out how much the product is but if it is in stock at your store and even which aisle it is in making shopping an easy trip.
  • You can check out the latest in designer trends.
  • Browse the galleries of photos and get inspired. This is one of my favourite things to do.

You may even get shown content that helps you get organized. Something I need! The WOW Guide is an amazing way for Canadians to see the best of what a physical store has to offer, and with the amazing new technology, also gives us lots of great add-ons! We can now shop in a whole new way. This “phyigtal” world is new and exciting as it allows us easy access to our local Canadian Tire store straight from the comfort of home.

I love shopping from home!


With over 1000 items in the Wow Guide, we can easily find fantastic new products and classic favourites to help us prepare for summer.  Whether it’s stylish new dishes for the patio, a new garden house, a weed steamer, or the latest in water guns, you will easily find it all in the new WOW guide. Realizing summer is just around the corner; I think of what I need for the garden at my parent’s place to my nephew’s love of water games. Everything we need can be found in the new Wow Guide.

What is on your list for summer?

My list includes everything from a weed steamer. Yes, a weed steamer… you have no idea what that is? Check it out in the new WOW Guide! My parents desperately need new dishes for the patio, and I know my nephew would love a new water gun.

You know where to go if you need some inspiration. Grab your WOW Guide.