Lease or Not to Lease ….

Leasing a car is not for everyone.   In fact according to Ford Motors, only approximately a quarter of car buyers opt to lease vs. buying their car.  When leasing, it’s important that you are clear on what the financial advantages / disadvantages are and how these benefits ladder up to your personal motivations and lifestyle. […]

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Dove’s video for the self-esteem movement

Videos are a great tool to use when spreading messages across social media. Dove created a video that is posted on their Facebook page that takes a peek into the Girls 20 Summit which was hosted in Toronto Ontario and it brought together 21 women. The summit had a major discussion that focused on mentorship […]

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Life Choices Foods – using mom groups, bloggers and ambassadors

Social media can help a small company when it comes to spreading information about their brand to the masses. To help spear Life Choice Foods into the social media world, they have created a company Facebook and a Twitter page. These accounts allow them to engage with consumers and to introduce their products to potential consumers. Most of […]

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